For the advert to be a success the company must come up with a range of new advertising ideas. The advert must be new and original so that it does not bore the viewers or make them want to change the TV channel. It must hold their interest and make the viewer associate the originality of the advert with the product. For example, if a product is advertised in an old-fashioned and boring way then the viewers will see the product in the same light, boring and old-fashioned. However, if a product is advertised in a new and inspirational way then the viewers will like the product as something good and are more likely to buy it.
The advert must get into people, and the producers have to think about the target audience, because different age groups are intrested in different things.
Wednesday, 30 March 2011
November the 3rd 2010
They are very different from each other, even though they are on the same topic.
The audiences for magazine one are teenagers, I think for both sexes, but mainly for boys who are more interested in sports.
It’s very colorful, pictures are put all over the place, and it’s like a teenage mess.
You can see the price clearly, and is lots of words like “POSTERS” or “SUPER”
Which catches our attention.
The magazine two is very different. The picture on is a close-shot, the face of one of the most famous goalkeepers on the World. The audience for it, are men over 25.
There is no a lot of stuff on the cover, like in magazine one.
The logo of the magazine is covering the Player’s forehead; maybe they are trying to say that they are as good as him? The word “Extra” is in bold and it stands out.
The goalkeeper looks away with a confident smile which tells us he is not afraid of anything.
Friday, 25 March 2011
Wednesday, 29 September 2010
Audience: people who like football, sky sports channel, especially men.
Steve Gerard is covering up the logo of the magazine, which means the football players
are more important then the logo. Big heading - THE CHASE IS ON, with "Can anyone catch MU?".
It basically means, that four of the biggest football clubs in England are racing for the Cup.
We can see that the Manchester United is on the first place.
The picture on the cover is joined with the text, because it's looking, like the players are chasing somebody/something.
The price is small and you can't see it, that means that the magazine is not cheap and they want the costumers to buy the magazine because its good, not cheap.
Typography - Capital Letters, it's like shouting.
Subscribe to:
Posts (Atom)